C.O.N.T.E.N.T. Solution:
7 Simple Steps for Growing Your Association
Your association content is the backbone of the value you provide to your membership! That’s why it’s more important than ever to tie your content into your bottomline to grow your membership like never before.
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As an association content creator, do you ever feel like you’re spinning plates when it comes to your content and wondering whether you’re getting it right and your content is resonating with your audience?
Do You:
- Create “great” content but your membership numbers are saying something else?
- Feed your members with the right kind of content that solves problems and addresses their challenges?
- Spin the neverending content wheel without any real plan, calendar or system?
- Wish you knew your target audience better so that you could tell a more relevant story?
- Feel that you are overdelivering to one segment of your audience while underdelivering to another?
IF YOU ANSWERED “YES” TO ANY OF THESE QUESTIONS, THEN YOU NEED ...
C.O.N.T.E.N.T. Solution: 7 Simple Steps for Growing Association Membership
IN THIS WORKBOOK, YOU WILL DISCOVER:
Discovery 1
How to take your association’s content and come up with a year-round calendar that aligns with your association’s membership goals.
Discovery 2
The seven simple steps to the content-creation process to improve your membership conversions and boost your retention.
Discovery 3
How to determine if your content is building value with your audience.
Discovery 4
The three types of content that your association needs to get and keep your members.
AND MORE
- Use the WORKBOOK to make your CONTENT better and more relevant to your audience.
- Then use the PLANNER to implement everything you’ve learned to put a STRATEGIC PLAN behind your content to accomplish your membership goals.
Hi, I'm Leona Scott. I am a Content Marketing Strategist.
This Workbook Will Help You -
- Make your CONTENT better
- Serve specific segments of your membership
- Implement a STRATEGIC PLAN so you can accomplish your membership goals